Press Releases


For Immediate Release
August 02, 2007 Contact: Charles Evenson
608-266-2026

DFI Supports Seventh Annual Madison Money Conference

Features Madison Entertainment Superstar Denise Jackson

(Madison) Secretary Lorrie Keating Heinemann said today that DFI will support the Seventh Annual Madison Money ConferenceTM. The event that runs from 8:30 a.m. to 3:30 p.m. will be held Saturday, August 18 at James C. Wright Middle School, 1717 Fish Hatchery Road, Madison. Sign in begins at 7:30 a.m.

“The event creates a round table for bringing together financial experts with people who want to gain knowledge and take control of their money,” said Secretary Heinemann. “I encourage everyone to take advantage of the opportunity to get unbiased financial information in a family-friendly, supportive environment.”

The featured speaker will be Madison resident Denise Jackson who has overcome great hardship in her quest to become famous. Ms. Jackson who was born in Chicago has performed before over 34 million television viewers.

Adult breakout sessions include How to Get Out of Living Paycheck to Paycheck, How to Buy Your First Home, Predatory Lenders: Swimming with the Sharks and Get Smart About Vehicle Financing. Age-appropriate sessions for youth include How to Find a Job, How to Start Your Own Business and other classes.

Asset Builders of America, Inc. a nonprofit organization, produces the Money ConferenceTM in cooperation with many area partners. The organization won a Governor’s Financial Literacy Award last year for its outstanding work in promoting financial literacy to low and moderate-income families and minorities.

DFI took the lead role in developing the Money ConferenceTM eight years ago in Milwaukee. It has since expanded to the Fox Cities, Racine/Kenosha and Shawano/Menominee. Wausau will hold its first Money Conference this year on Saturday, September 29 at North Central Technical College to kick off the Wausau area’s Money Smart Week with the Fox Cities Money Conference to follow on
October 13.

Advance registration fees for the Madison program are $5.00 for adults and $2.50 for youth (under 18 years). The fees for participants who register at the door are $7.50 for adults and $5.00 for youth. A continental breakfast and lunch are provided and limited child care is available for children under six if arrangements are made prior to the conference. For more information contact Richard Entenmann of Asset Builders of America at 608-663-6332 or David Mancl of DFI’s Office of Financial Literacy at 608-261-9540.