Press Releases


For Immediate Release
April 14, 2008 Contact: Charles Evenson
608-266-2026

First Lady Doyle to Present Governor’s Financial Literacy Awards at Saving and Investing Awareness Month Ceremony

(Madison) First Lady Jessica Doyle will present the 2008 Governor’s Financial Literacy Awards at a ceremony at the Executive Residence on Wednesday, April 16. The presentations will be part of a proclamation-signing event highlighting the month of April as Saving and Investing Awareness Month in Wisconsin. Saving and Investing Awareness Month is part of a nationwide effort to raise consciousness about the value of saving and investing plans and to promote financial literacy.

Five previously announced individuals and 10 organizations will receive the awards that the Governor’s Council on Financial Literacy (GCFL) created. The awards recognize excellence in increasing financial literacy among Wisconsin citizens. Mrs. Doyle is honorary chair of the GCFL. The awards are based on four criteria: innovative implementation, demonstrated measurable results, collaboration with partners and scope—either statewide or having the potential to be statewide or focused to need-based groups.

“I look forward to presenting these awards,” said Mrs. Doyle. “All the winners will be recognized for their superb accomplishments. They have helped set Wisconsin apart as the national leader in promoting financial literacy. I am delighted to honor them at a ceremony that raises awareness of the need to save money and invest wisely,” added Mrs. Doyle.

DFI Secretary Lorrie Keating Heinemann, chair of the GCFL, also will participate in the event along with representatives from the Wisconsin Bankers Association (Wisconsin Teach Children to Save Day, April 29); Community Bankers of Wisconsin (Community Banking Month); Wisconsin Credit Union League (National Credit Union Youth Week, April 20-26); CBM Credit Education Foundation, Inc. (National Credit Education Week, April 20-26); Wisconsin Jump$tart Coalition (Financial Literacy for Youth Month); Money Smart Week Wisconsin (October 12-18, 2008) and DFI (April Saving and Investing Awareness Month).

“DFI strongly supports Saving and Investing Awareness Month,” said Secretary Heinemann. “Regulation and licensing can only go so far in protecting citizens’ money. The more people know about personal finance, the more they help themselves, their families and our state economy.”