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DFI Secretary Heinemann Urges Participation in Fourth Annual Money Smart Week Wisconsin
2009 Campaign Offers 100s of Free Events
(Madison) DFI Secretary Lorrie Keating Heinemann today urged Wisconsin citizens to take advantage of the fourth annual Money Smart Week WisconsinSM (MSWW) campaign. The statewide initiative runs October 10-17. It offers over 600 activities, classes and events, nearly all of which are free and open to the public. Secretary Heinemann also singled out planning committees around the state for their exceptional hard work in preparing for the campaign.
“Money Smart Week 2009 offers a great opportunity to gain money skills at a time when people can benefit from them more than ever,” said Secretary Heinemann. “Planning committees have done an amazing job of preparation this year and I commend and thank them for it. They are continuing successful events of the past two years and trying new approaches in 2009.”
She cited some examples.
The complete calendar of events can be found at: www.moneysmartwi.org. For the first time, the campaign offers Regional Home Pages for communities with planning committees. Access is available on the left side of the Money Smart Home Page under: Search: WI REGIONS.
Twenty-one state areas have organized planning committees for the 2009
campaign. The committees include Dane County, Dodge County, Douglas County,
Eau Claire area, Fond du Lac County, the Fox Cities area, Green Bay area,
Kenosha County, Knapp area, La Crosse County, Manitowoc County, Marshfield
area, Menominee County/Nation, Milwaukee area,
Governor Doyle’s Council on Financial Literacy created Money Smart Week WisconsinSM four years ago with the Federal Reserve Bank of Chicago. The Council modeled the initiative after similar campaigns run by the Chicago Fed in the cities of Detroit and Chicago. Wisconsin’s campaign has the support of the Federal Reserve Banks of both Chicago and Minneapolis. Secretary Heinemann serves as chair of the Council and First Lady Jessica Doyle serves as its honorary chair. David Mancl, Director of DFI’s Office of Financial Literacy and an appointee to the President’s Advisory Council on Financial Literacy, serves as its Executive Director.
The campaign’s goal is to help families, students, homeowners,
businesspersons, employees and other community members expand their opportunities
by improving their financial literacy. MSWW guidelines prohibit promotion
of products, services or sales pitches at events. For more information
contact David Mancl, Director of DFI’s Office of Financial Literacy
at 608-261-9540 or email him at firstname.lastname@example.org.